How To Master The Art of Publisher Recruitment in 2025

TRAINING WEBINAR: THE ULTIMATE STRATEGY FOR E-COMMERCE BRANDS

Effective publisher recruitment is non-negotiable…

Recruiting new publishers to your programme is non-negotiable for ambitious brands who want to see incremental growth from affiliate marketing. For a successful affiliate programme, it’s something you simply need to be good at. The brands that get publisher recruitment right can capitalise on opportunities other brands won’t even have access to. 

At Silverbean, we’ve transformed the process of affiliate publisher recruitment into a sophisticated and strategic ‘matchmaking’ journey. Just like finding the perfect love match, identifying and onboarding the right publishers requires a blend of chemistry, compatibility, and a bit of strategic magic. We’ve designed a framework to give you the exact tools you’ll need to create an ‘ultimate publisher recruitment strategy’ for your brand.

In this webinar you'll learn

  • How to create your Ideal Publisher Profile (IPP) based on your Ideal Customer Profile (ICP)
  • How to identify potential new publishers
  • How to outreach successfully to publishers
  • How to quickly onboard the publisher
  • Publisher management best practices and tips

Our Senior Partnerships Manager and affiliate ‘matchmaker’ Rebecca Marley is back to deliver another virtual training session, ‘​​How To Master The Art of Publisher Recruitment’ on the 12th June at 1pm. 

After this session, you’ll have the tools to apply your newfound knowledge and build your own effective publisher recruitment strategy. See you there!

Snapshot of Our Publisher Work

ESI Media

How New Partner Performance Processes Skyrocketed ESI Media’s Publisher Revenue by 160%

Easyfundraising

How we raised £68,680 for charity causes through easyfundraising